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Jama Mosque in Mumbai.
Jama Mosque in Mumbai.
A map published by Eicher Goodearth Ltd. of Mumbai roads and landmarks, and used in a promotional advertisement by Hindustan Petroleum Ltd. – “HP Gas.”
The flipside of the map, which displays a key, index, and sizable commercial advertisement.
Mount Mary’s Church in Mumbai.
Mount Mary’s Church in Mumbai.
The Rajabai Clock Tower is one structure remaining from the era of the British Raj, its style drawing a parallel to “Big Ben” of London.
This portion of the map features the rather large advertisement by HP Gas. Note that it is written in both English and “Hinglish” but features Indian persons, and so is aimed towards a multilingual Mumbaikar community.
The map legend is rather thorough for a promotional advertisement and thus imbues the map with distinct cultural and practical value.
A portion of the map capturing southern Mumbai. There exists many features of this area, but the icons marking the locations of HP Gas dealers stand out as being significantly larger, less we forget the true intent of this map’s distribution.