The booklet calls the tour 'The Mecca Pilgrimage' describing a trip designed for the 'control of movements of Mahomedan Pilgrims from all parts of India to Jeddah for Mecca, Medina and back.' It also reads that the Company was appointed by the 'Government of India', back then the British colonial government, to lead these pilgrimages. In the 1880's, with more of its Muslim subjects than ever traveling to the Arabian Holy City, the colonial government had turned to Thomas Cook and Son, which became the official travel agents for the Hajj in a bid to improve conditions.
